Important Ways to Maximize Ad Spend for Nonprofits

Important Ways to Maximize Ad Spend for Nonprofits

Grant manager Getting Attention claims that 98% of searchers click a result on Google’s first search engine results page (SERP). As such, page-one Google Ads is among the best ways to maximize ad spend for nonprofits and should often be a key focus for your promotional campaigns. However, if you want to make the most of such an effort, […]

Finding Effective Lead Generation Campaign Strategies for Your NPO

Discover how the right lead generation campaigns can help your NPO make new contacts and set the appointments you need. Enhance your strategy here.

We all want more, right? This is the main principle behind lead generation for organizations that want more clients or donors. For Non-Profit Organizations (NPO), lead-generation campaign strategies can enhance their ability to raise more funding. According to J.P. Morgan, NPOs raised more than $500 billion the previous year. Generating leads is the best way to identify and appeal […]

How to Find the Right SEO Agency

select the right agency

Are you aware that 70% of small businesses don’t have an SEO strategy? As online visibility becomes crucial, you won’t get too far without the right SEO tactics. The majority of online experiences start with a search. This is why businesses must do everything in their power to secure a spot at the top of […]

How to Approach Your Marketing Strategy in an Economic Downturn

content marketing

The right marketing strategy can make or break your company’s entire performance. No matter what product or service you sell, it won’t mean much if you can’t get it in front of the right audience. This is one of the many reasons why companies in 2022 spend approximately 13.6% of their revenue on marketing. However, […]

Inbound Marketing Funnel Fervor: Rapid Results Starts Here

inbound marketing

Imagine running a business that has products and services that far surpass those of your competitors. Your employees are motivated, and you have a set of research-based goals. However, your marketing strategy falls far short of your target metrics. This can have a strong negative impact on your overall performance. In some cases, it could […]